AI-generated search results are impacting publisher traffic. Learn how LLM optimization can help your content get cited and seen.
The AI Search Shift: A New Frontier for Content Visibility
The way users find information online is undergoing a seismic shift. Large Language Models (LLMs), powering generative AI search experiences like those from Google, are increasingly providing direct answers, often bypassing traditional websites altogether. This isn't a future prediction; it's happening now. As noted by The Drum, AI is actively
Jasper Kilmer
Jasper Kilmer is a seasoned digital strategist and content analyst. He helps publishers and marketers navigate the evolving online landscape, with a focus on AI's impact on content discoverability and user engagement.



