AI is Stealing Search Traffic: Publishers Fight Back with LLM Optimization
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AI is Stealing Search Traffic: Publishers Fight Back with LLM Optimization

Jasper KilmerNovember 11, 20257 min read93 views

AI-generated search results are impacting publisher traffic. Learn how LLM optimization can help your content get cited and seen.

The AI Search Shift: A New Frontier for Content Visibility

The way users find information online is undergoing a seismic shift. Large Language Models (LLMs), powering generative AI search experiences like those from Google, are increasingly providing direct answers, often bypassing traditional websites altogether. This isn't a future prediction; it's happening now. As noted by The Drum, AI is actively

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Jasper Kilmer

Jasper Kilmer

Jasper Kilmer is a seasoned digital strategist and content analyst. He helps publishers and marketers navigate the evolving online landscape, with a focus on AI's impact on content discoverability and user engagement.