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10 results for "AI tools"

6 Influencer Marketing Shifts Reshaping Brands in 2026
Influencer Strategies10 min read

6 Influencer Marketing Shifts Reshaping Brands in 2026

Influencer marketing hits $40B in 2026, but one-off deals are out. Discover six expert-predicted shifts toward long-term partnerships, AI tools, and offline authenticity that savvy marketers need to master for better ROI.

Aria BennettJan 11, 2026
Omnicom's Pinterest CES Deal: Shoppable Boards Transform Influencer Marketing in 2026
Social Commerce8 min read

Omnicom's Pinterest CES Deal: Shoppable Boards Transform Influencer Marketing in 2026

Omnicom Media's new Pinterest collaboration at CES 2026 brings shoppable boards and AI tools to creators, promising benchmark-busting engagement. Discover how this boosts social commerce for brands.

Liam HartleyJan 8, 2026
New AI Opt-Out Guide: Protecting Creators from Training Data in 2026
Creator Economy8 min read

New AI Opt-Out Guide: Protecting Creators from Training Data in 2026

A fresh guide from The AI Rights Project shows creators how to block their content from AI training on key platforms. Here's why this shift matters for marketers building partnerships in a $190bn creator economy.

Olivia GrantJan 12, 2026
Google's UCP Launches: AI Agents Transforming Commerce for Marketers
AI Marketing8 min read

Google's UCP Launches: AI Agents Transforming Commerce for Marketers

Google's Universal Commerce Protocol promises to streamline AI-driven shopping, with early data showing massive traffic boosts from generative AI. Marketers, here's how to integrate this open standard into your strategies for higher conversions and personalized campaigns.

Mia ChenJan 12, 2026
Google's AI Virtual Try-On Hits UK and India: 20% Conversion Boost Awaits Marketers
AI Marketing8 min read

Google's AI Virtual Try-On Hits UK and India: 20% Conversion Boost Awaits Marketers

Google's latest AI tool lets shoppers virtually try on clothes across billions of listings in the UK and India. With reports of 20% higher conversions and slashed returns, here's how this changes social commerce for brands in 2026.

Taylor JenkinsJan 11, 2026
TikTok Ditches Custom Identity: F.I.R.S.T. Framework Promises Big Wins for Advertisers
Platform Updates8 min read

TikTok Ditches Custom Identity: F.I.R.S.T. Framework Promises Big Wins for Advertisers

TikTok is eliminating its Custom Identity option for ads, pushing marketers toward verified profiles and the F.I.R.S.T. framework. Early data shows 59% of brands cutting CPA by 10% or more—here's how to adapt and thrive.

Blake ThorntonJan 10, 2026
Ted Murphy's COEY Launch: AI Automates Content Creation for Marketers at CES 2026
AI Marketing10 min read

Ted Murphy's COEY Launch: AI Automates Content Creation for Marketers at CES 2026

Influencer marketing pioneer Ted Murphy unveils COEY, an AI-first platform slashing content production costs and boosting efficiency. Discover how this CES 2026 debut could transform your marketing workflows with autonomous machines and scalable creativity.

Marcus HaleJan 7, 2026
Reddit's 4.9 Billion Visits Boom: Marketers' Guide to Authentic Engagement in 2026
Social Media Trends8 min read

Reddit's 4.9 Billion Visits Boom: Marketers' Guide to Authentic Engagement in 2026

Reddit now draws 4.9 billion monthly visits, outpacing many rivals and shaping AI search results. Learn how brands are leveraging this community powerhouse for genuine connections, lower CPAs, and real ROI without the polish of traditional social.

Owen FitzgeraldJan 6, 2026
Instagram Trial Reels: Test Content on Strangers Before Going Live
Platform Updates8 min read

Instagram Trial Reels: Test Content on Strangers Before Going Live

Instagram's Trial Reels let marketers experiment with new ideas on non-followers first, revealing performance metrics in 24 hours. With 40% of creators posting more often thanks to this tool, discover how it can boost your strategy without cluttering feeds.

Kira NovakJan 4, 2026
2026 Signals End of Honeymoon for Creator Content and GenAI: Brands Push for ROI Accountability
Creator Economy8 min read

2026 Signals End of Honeymoon for Creator Content and GenAI: Brands Push for ROI Accountability

The buzz around creator campaigns and AI-generated ads is cooling fast in 2026. With brands demanding standardized metrics and facing new regulations, marketers need to rethink strategies to ensure real returns—explore the shifts and how to navigate them.

Taylor VossJan 1, 2026