Search Results

3 results for "Gen Z marketing"

Why Gen Z Took Center Stage in 2025 Marketing: Strategies That Worked

Gen Z reshaped brand strategies in 2025, driving authenticity and digital innovation. From Swiggy's budget meals to K-pop collabs, discover how marketers captured this cohort's attention and what it means for 2026 campaigns.

Liam Hartley•Dec 29, 2025

Social Media Trends•8 min read

Cava's Bowlmates Dating Show Hits 475K Views Organically – Revolutionizing Social Marketing

Cava's Instagram dating microseries 'Bowlmates' proves organic content can outperform paid ads, drawing 475K views in season one. Discover how brands can leverage social-native entertainment to connect with Gen Z without big budgets.

Emily Carter•Dec 22, 2025

platforms•9 min read

Discord's Marketing Hub Sparks 35% Engagement Surge as Gen Z Moves Beyond Traditional Social Media

Discord's new Marketing Hub drives 35% engagement surge as Gen Z abandons traditional influencer content for authentic community experiences, reshaping how brands connect with younger audiences.

Victoria Sterling•Nov 13, 2025