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6 results for "Influencer Strategies"

TikTok's Bulletin Board: Creators Drive 159% Engagement Boost for Brands
Creator Economy8 min read

TikTok's Bulletin Board: Creators Drive 159% Engagement Boost for Brands

TikTok just launched Bulletin Boards, letting creators broadcast updates directly to fans. Paired with creator-led ads showing 159% higher engagement, this tool is reshaping how brands connect authentically. Discover the stats, examples, and strategies marketers need.

Alex RiveraDec 25, 2025
Pinterest Acquires tvScientific: Unlocking CTV Performance Ads for Marketers
Platform Updates8 min read

Pinterest Acquires tvScientific: Unlocking CTV Performance Ads for Marketers

Pinterest's $300M buyout of tvScientific integrates connected TV ads into its platform, promising measurable results like social campaigns. Discover how this boosts ROI for visual brands in 2026.

Riley DonovanJan 12, 2026
New AI Opt-Out Guide: Protecting Creators from Training Data in 2026
Creator Economy8 min read

New AI Opt-Out Guide: Protecting Creators from Training Data in 2026

A fresh guide from The AI Rights Project shows creators how to block their content from AI training on key platforms. Here's why this shift matters for marketers building partnerships in a $190bn creator economy.

Olivia GrantJan 12, 2026
Why Gen Z Took Center Stage in 2025 Marketing: Strategies That Worked
Social Media Trends8 min read

Why Gen Z Took Center Stage in 2025 Marketing: Strategies That Worked

Gen Z reshaped brand strategies in 2025, driving authenticity and digital innovation. From Swiggy's budget meals to K-pop collabs, discover how marketers captured this cohort's attention and what it means for 2026 campaigns.

Liam HartleyDec 29, 2025
MrBeast Warns of Influencer Pipe Dreams: Burnout Crisis Hits Creator Economy Hard
Creator Economy8 min read

MrBeast Warns of Influencer Pipe Dreams: Burnout Crisis Hits Creator Economy Hard

YouTube sensation MrBeast just called out the harsh truth behind chasing influencer fame—most fail, and burnout is rampant. With 52% of creators exhausted, brands face a shaky partnership landscape. Here's how to navigate it.

Mason ClarkeDec 28, 2025
TikTok's AI-Powered Creator Tools Spark 40% Engagement Surge for Brands
platforms8 min read

TikTok's AI-Powered Creator Tools Spark 40% Engagement Surge for Brands

TikTok just unveiled AI-driven features for creators, leading to a reported 40% jump in brand engagement. Discover how these tools are reshaping influencer partnerships and what marketers need to know to capitalize.

Jordan HaleNov 10, 2025