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3 results for "Oracle"

TikTok's US Joint Venture Deal Locks In $11.8B Ad Future for Marketers

TikTok's surprise agreement with Oracle, Silver Lake, and MGX averts a potential ban, stabilizing a key $11.8 billion US ad market. But what does this mean for your campaigns and the creator economy? Dive into the details and marketer takeaways.

Liam Harper•Dec 21, 2025

Regulatory Changes•8 min read

TikTok's US Deal Under Chinese Scrutiny: Marketers Brace for 2026 Shifts

As Chinese officials review a proposal to spin off TikTok's US operations, marketers face uncertainty. With $14B in US ad revenue at stake, learn the potential impacts on strategies and what brands can do now.

Lucas Fernandez•Jan 5, 2026

platforms•8 min read

LinkedIn's New AI Recommendations Drive 30% B2B Engagement Spike

LinkedIn just unveiled AI-powered content recommendations tailored for professionals, leading to a 30% jump in B2B interactions. Discover how this update is reshaping marketing strategies and what brands need to do next.

Alex Rivera•Nov 10, 2025