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2 results for "Snapchat AI"

Snapchat's Custom AI Lenses Go Free: Unlocking 130% AR Engagement Surge for Brands

Snapchat's Imagine Lens now lets anyone create AI-generated AR experiences for free, potentially revolutionizing how brands craft immersive campaigns. With 175 million monthly users already hooked on Lenses, here's why marketers can't ignore this shift.

Sophia Lee•Dec 23, 2025

platforms•8 min read

Snapchat's My AI Gets Shopping Smarts: 30% Engagement Jump for Brands

Snapchat just supercharged its My AI chatbot with shopping capabilities, leading to a 30% spike in user engagement. Discover how this tool is reshaping social commerce and what marketers need to know to capitalize.

Sophia Grant•Nov 10, 2025