10 results for "brand partnerships"
YouTube's Hype program expands worldwide, empowering fans to boost emerging creators under 500K subscribers. With creator payments up 79%, brands now have prime access to authentic partnerships—here's how to capitalize on this shift.
YouTube sensation MrBeast just called out the harsh truth behind chasing influencer fame—most fail, and burnout is rampant. With 52% of creators exhausted, brands face a shaky partnership landscape. Here's how to navigate it.
TikTok's latest creator rewards program, launching December 15, offers up to $28,000 in incentives through January 2026. Discover how this boosts creator earnings and opens new doors for marketers seeking authentic partnerships.
India's $12B creator economy sees a shift as influencers turn to paid personal interactions, creating intimate brand touchpoints. Discover how marketers can tap into this trend for authentic local connections and higher engagement.
Meta's new AI content disclosure mandate forces $2.3B compliance overhaul as brands scramble for transparency standards before December deadlines.
Mergers and acquisitions in the creator economy jumped 17% last year, with 2026 poised for even bigger deals. Discover how this consolidation affects brand partnerships and strategies for social media marketers.
Anti-DEI sentiment has made 2025's creator partnerships unpredictable, with creators rejecting misaligned deals and brands scrambling for authentic ties. Discover how this shift impacts social marketing and what strategies work now.
Analysis reveals YouTube's September algorithm change creating 30-day content shelf life, forcing creators to choose between quality and quantity in $37B influencer marketing landscape.
Jimmy Donaldson's Beast Industries launches a creator-brand marketplace targeting Fortune 500 marketers as creator ad spending hits $37B. Could this be the disruption the $37B industry needs?
New IAB data reveals creator economy jobs have grown 10x since 2008, spreading beyond Silicon Valley to emerging hubs in Austin, Nashville, and Miami. This geographic shift is reshaping marketing strategies.
