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2 results for "brand reach"

Instagram Reels Expands to TVs: Boosting Brand Reach by 25% in Living Rooms

Instagram's latest update brings Reels to smart TVs, opening doors for brands to tap into larger screens and family viewing habits. With early data showing a 25% engagement spike, here's how marketers can adapt to this game-changing feature.

Blake Donovan•Dec 30, 2025

Platform Updates•8 min read

Instagram's 5-Hashtag Limit Hits: Reshaping Reach for Marketers in 2026

Instagram's new cap on hashtags to just five per post is shaking up discovery tactics. With past data showing optimal use at 20-30, brands must pivot to niche tags for better targeting—here's how this change affects your strategy and what experts recommend.

Elena Rossi•Jan 7, 2026