10 results for "consumer trust"
Kantar research shows consumers react 47% more negatively to AI-generated ads, sparking major concerns for brands scaling generative creative without transparency.
TikTok just unveiled expanded measures to combat fraud in its Shop feature, removing millions of counterfeit items in 2025 alone. With GMV doubling to $130 billion, these steps could finally make in-app shopping a go-to for Western brands—here's why marketers need to pay attention.
Meta's new AI content disclosure mandate forces $2.3B compliance overhaul as brands scramble for transparency standards before December deadlines.
X's Community Notes achieves 89% accuracy milestone, revolutionizing real-time information marketing strategies and brand reputation management approaches across social platforms.
New consumer psychology research reveals 67% demand transparency for AI-generated content, with platform disclosure tools reshaping social media marketing trust dynamics.
Major platforms launch AI video tools reshaping content creation. Brands rush to adopt synthetic media as creator economy faces disruption and marketing budgets shift toward automated production.
New research reveals 61% of marketers plan to increase creator marketing spend in 2026, marking a strategic shift toward authentic brand partnerships as traditional advertising struggles with engagement.
How AI is transforming affiliate marketing strategies, creator partnerships, and performance measurement in 2026. New data reveals automation adoption rates and emerging platforms.
Meta's experimental AI photo feature launches beta testing, reshaping how brands approach visual content creation while raising authenticity questions
As AI-generated content floods the internet, AI detection tools are crucial for journalistic integrity. But are they a safeguard or a hurdle?
