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9 results for "marketing trends"

2026 Social Marketing Trends: AI Backlash Meets Mega-Creator Boom
Social Media Trends8 min read

2026 Social Marketing Trends: AI Backlash Meets Mega-Creator Boom

As generative AI floods feeds with subpar content, marketers eye a return to authenticity alongside deeper partnerships with mega-creators. Unpack expert predictions on how these shifts will reshape campaigns and boost engagement in the year ahead.

Ava SinclairJan 7, 2026
LinkedIn's 2026 Skills Report: Rising Marketing Talents to Master Now
B2B Marketing9 min read

LinkedIn's 2026 Skills Report: Rising Marketing Talents to Master Now

LinkedIn's latest Skills on the Rise report highlights performance analysis and AI literacy as top emerging skills for marketers in 2026. Explore how these trends are transforming B2B strategies and what professionals can do to stay ahead in a competitive landscape.

Owen FitzgeraldFeb 26, 2026
Instagram's Hashtag Crackdown: Why 3-5 Tags Now Drive Better Reach in 2025
Platform Updates8 min read

Instagram's Hashtag Crackdown: Why 3-5 Tags Now Drive Better Reach in 2025

Instagram just slashed hashtag limits to 3-5 per post and killed hashtag follows. Marketers, this means rethinking discovery tactics—early data shows targeted tags boost engagement by up to 23%. Here's how to adapt your strategy fast.

Ethan BrooksDec 23, 2025
Retail Media's Ascendancy: Set to Overtake TV Ad Spend by 2026
industry7 min read

Retail Media's Ascendancy: Set to Overtake TV Ad Spend by 2026

Retail media ad spend is projected to surge past TV by 2026, reaching nearly $200 billion. Dive into the data and implications for marketers.

Penelope DaviesNov 11, 2025
Retail Media Ad Spend Set to Eclipse TV in 2026, Topping $196 Billion
industry8 min read

Retail Media Ad Spend Set to Eclipse TV in 2026, Topping $196 Billion

Retail media advertising is projected to overtake linear and streaming TV ad spend by 2026, revealing a massive shift in media investment and a new frontier for brands.

Penelope DaviesNov 11, 2025
Retail Media's Meteoric Rise: Surpassing TV Ad Spend in 2026?
industry7 min read

Retail Media's Meteoric Rise: Surpassing TV Ad Spend in 2026?

Retail media ad investment is projected to outpace linear and streaming TV by 2026. Dive into the data behind this explosive growth and what it means for marketers.

Samantha ChenNov 11, 2025
2026 Signals End of Honeymoon for Creator Content and GenAI: Brands Push for ROI Accountability
Creator Economy8 min read

2026 Signals End of Honeymoon for Creator Content and GenAI: Brands Push for ROI Accountability

The buzz around creator campaigns and AI-generated ads is cooling fast in 2026. With brands demanding standardized metrics and facing new regulations, marketers need to rethink strategies to ensure real returns—explore the shifts and how to navigate them.

Taylor VossJan 1, 2026
Discord's Marketing Revolution: 92% of Brands Report Engagement Surges
industry8 min read

Discord's Marketing Revolution: 92% of Brands Report Engagement Surges

Discord's unique community-driven model delivers 92% higher engagement for brands. With server-based marketing becoming a primary strategy for 2026, discover how brands are leveraging community building over traditional broadcast marketing.

Sophie BennettNov 16, 2025
Reddit's Ad Platform Revamp Delivers 22% Engagement Boost for Brands
platforms8 min read

Reddit's Ad Platform Revamp Delivers 22% Engagement Boost for Brands

Reddit just unveiled major updates to its advertising tools, including AI-driven targeting and community-specific creatives, leading to a 22% jump in user engagement for early adopters. Discover how marketers can capitalize on this shift.

Casey LopezNov 10, 2025