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10 results for "messaging"

TikTok's New Audio DMs and Attachments: Transforming Brand Engagement in 2025
Platform Updates8 min read

TikTok's New Audio DMs and Attachments: Transforming Brand Engagement in 2025

TikTok's latest direct messaging upgrades with audio notes and media attachments are set to deepen brand-consumer interactions, especially amid holiday shopping frenzy. Learn how these features could drive a 25% uptick in response rates for savvy marketers.

Ryan KellerDec 25, 2025
LinkedIn's Campaign Manager Revamp: Precision Tools Reshaping B2B Lead Gen
B2B Marketing8 min read

LinkedIn's Campaign Manager Revamp: Precision Tools Reshaping B2B Lead Gen

LinkedIn's four new Campaign Manager features fuse paid and organic data for sharper insights and targeting. As B2B budgets rise, these tools promise lower costs and higher-quality leads—essential for marketers eyeing 2026 growth.

Nathan BlackwellJan 6, 2026
Instagram Trial Reels: Test Content on Strangers Before Going Live
Platform Updates8 min read

Instagram Trial Reels: Test Content on Strangers Before Going Live

Instagram's Trial Reels let marketers experiment with new ideas on non-followers first, revealing performance metrics in 24 hours. With 40% of creators posting more often thanks to this tool, discover how it can boost your strategy without cluttering feeds.

Kira NovakJan 4, 2026
Meta's Andromeda Ad Engine: 22% ROAS Lift Reshapes 2026 Campaigns
AI Marketing8 min read

Meta's Andromeda Ad Engine: 22% ROAS Lift Reshapes 2026 Campaigns

Meta's Andromeda update harnesses AI for hyper-personalized ads, boosting ROAS by 22% and conversions by 7%. Explore how this tech shift demands fresh strategies for Facebook and Instagram marketers aiming to thrive amid rising ad volumes.

Isabella CruzJan 3, 2026
Meta's Instagram Teen Addiction Lawsuit: 40 States Sue Over Youth Harm in 2025
Regulatory Changes8 min read

Meta's Instagram Teen Addiction Lawsuit: 40 States Sue Over Youth Harm in 2025

Over 40 states have sued Meta, alleging Instagram addicts teens for profit and harms their well-being. With teen sign-ups down 30%, discover the stats, strategies, and how marketers can adapt amid rising regulatory scrutiny.

Samantha ReedDec 31, 2025
TikTok's Bulletin Board: Creators Drive 159% Engagement Boost for Brands
Creator Economy8 min read

TikTok's Bulletin Board: Creators Drive 159% Engagement Boost for Brands

TikTok just launched Bulletin Boards, letting creators broadcast updates directly to fans. Paired with creator-led ads showing 159% higher engagement, this tool is reshaping how brands connect authentically. Discover the stats, examples, and strategies marketers need.

Alex RiveraDec 25, 2025
Meta's AI Licensing Revolution: How $50M Publisher Deals Reshape Brand Discovery
platforms8 min read

Meta's AI Licensing Revolution: How $50M Publisher Deals Reshape Brand Discovery

Meta's $50M AI licensing deals with publishers like CNN and People Inc. are creating new brand discovery opportunities through Meta AI. What marketers need to know about this game-changing shift.

Rachel ThompsonDec 6, 2025
Meta AI's Real-Time News Revolution: What Marketers Need to Know
platforms8 min read

Meta AI's Real-Time News Revolution: What Marketers Need to Know

Meta AI now integrates real-time news from CNN, Fox News, and major publishers, reshaping how brands leverage AI for content discovery and audience engagement in 2025.

Alexandra SterlingDec 6, 2025
TikTok's Nearby Feed Launches: Europe's $2.8B Local Business Revolution
social media marketing7 min read

TikTok's Nearby Feed Launches: Europe's $2.8B Local Business Revolution

TikTok's new Nearby Feed is connecting users with local businesses through location-based content, potentially revolutionizing how brands approach hyperlocal social commerce.

Sarah MitchellDec 5, 2025
Threads' Cross-Platform Follower Import Reshapes Social Media Strategy
platforms8 min read

Threads' Cross-Platform Follower Import Reshapes Social Media Strategy

Meta's newest feature allowing Threads users to import followers from X could fundamentally change how brands build audiences across platforms, with early adoption showing 67% faster growth rates.

David KimDec 5, 2025