Search Results

3 results for "social media performance"

Reddit's Max Campaigns: AI Tool Slashes CPC by 37% in Brooks Running Test

Reddit just unveiled Max Campaigns at CES 2026, an AI-powered ad tool automating targeting and bidding. Early tests show 37% lower CPC and 26% higher CTR—here's how it could transform your social ad strategy.

Aiden Walsh•Jan 6, 2026

industry•9 min read

Creator Commerce Overtakes TV: AI Design Sparks Consumer Preference Revolution

New data reveals creator-driven ads achieving 4x higher CTR while consumer studies show AI design preferences depend on product type, signaling massive shifts in digital marketing strategy for 2026.

Marcus Chen•Nov 26, 2025

industry•8 min read

CTV Breaks Social's Performance Ceiling as Marketers Chase Fresh Reach in 2026

Rising CPMs and algorithmic volatility push brands toward connected TV as CTV delivers measurable outcomes and higher emotional lift than social platforms.

Gadjo Sevilla•Nov 21, 2025